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9 Cool Things to Put On The Back of Business Cards

Posted on March 10, 2006 | 6 comments | Filed in Uncategorized 
 

Duct Tape Marketing Blogger John Jantsch had an interesting post about the “anti business card”. In his post, he was review marketer Bob Bly’s comments that you shouldn’t use a business card. He says instead to get the other person’s business card, and use that as a great excuse to mail them an article or something directly along with your business card.

I say keep business cards on hand. And be sure to use the back of the business card too! It’s hot real estate and you don’t want to waste it!


What to put on the back of your business card:

1- an offer where they can get a free report from your website
2- map/directions to your office
3- coupon
4- benefits from using your service
5- a place to write a reminder about their next appointment
6- a list of your services
7- how to request a free catalog
8- your 30 second introduction
9- a calendar

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COMMENTS

6 Responses to “9 Cool Things to Put On The Back of Business Cards”

  1. Bob Bly: Anti-Business Cards » The Small Business Buzz on March 16th, 2006 12:21 am

    [...] Recommended Reading: • Angie Pedersen – Forget about Using Business Cards? • Home-Biz-A-Pa-Looza – 9 Cool Things to Put On The Back of Business Cards • Duct Tape Marketing – Bob Bly is Anti-Business Card [...]

  2. Tristum on April 4th, 2006 2:54 pm

    how to figure your golf handicap

    its a cool thing to have and most people don’t know how to figure it

  3. Kristie T’s Home Biz-A-Pa-Looza » What to Put on Business Card? on April 4th, 2006 5:43 pm

    [...] Tips | Trackback No responses to ‘What to Put on Business Card?’. RSS feed for comments and Trackback URI for ‘What to Put on BusinessCard?’. [...]

  4. Rounded Business Cards – Curves that Give You an Edge | Next Day Flyers - Custom Online Printing Solutions on October 2nd, 2009 12:59 pm

    [...] 9 Cool Things to Put On The Back of Business Cards [...]

  5. marissa on October 5th, 2009 8:14 am

    I like to put a photograph or my product on the back of my cards. Another idea is to put something handy such as a mini metric conversion chart, if that fits in with your industry.

  6. Daniel Evans on May 11th, 2010 4:21 pm

    A very professional looking business card is really very important in promoting your business. It makes good impression among customers.”"*

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