Surprise your customers with a handwritten thank you card
Posted on March 2, 2007 | 2 comments | Filed in Uncategorized
When’s the last time you actually heard from an online marketer that you bought a product from? Never??? Oh, I’m sure you get the standard thank you for buying autoresponder. But imagine the impact if you sent them a handwritten thank you card!
The other day, I bought a book (called the Thank You book) from Dave Yow of InstantDirectMailProfits.com. And in the package that he shipped the book in, he placed a handwritten thank you note. I can honestly say that in 10 years of being an entrepreneur that no one has ever sent me a card like that to thank me for buying their stuff. That simple card made a huge impact on me and really set Dave apart as a guy who cares.
Imagine the impact that sending thank you notes to your online customers would have on your business!
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2 Responses to “Surprise your customers with a handwritten thank you card”
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This may be too much time, but definitely don’t send a stock letter. How about a handwritten email?
I do this from time to time – it works great. What I’ve also found is handwritten, personalize holiday cards usually give an extra boost to business just after the first of the year.